If you’ve ever searched “what is headshot photography?” you’re not alone. Whether you're updating your LinkedIn profile, refreshing your company website, or launching a personal brand, a headshot plays a crucial role in how others see you professionally. In this post, we’ll explain what headshot photography is, what makes a great one, and how to decide which style is right for you.

Headshot Photography Explained

A headshot is a type of portrait that focuses on a person’s face, typically from the shoulders up. Its purpose is to convey professionalism, approachability, and personality. Headshots are most commonly used for business profiles, company websites, press releases, and social media platforms like LinkedIn.

Unlike general portraits, headshots are crafted with a specific outcome in mind — to present you at your best in a professional context.

Studio Headshots vs. Environmental Portraits

There are two main approaches to headshot photography:

Studio Headshots

These are taken against a plain or controlled background, often using soft, flattering lighting. They offer consistency and a clean, professional look. Studio headshots are ideal for LinkedIn, company teams, or formal branding.

Environmental or Branding Portraits

These are taken in natural or workplace settings. They still focus on the subject, but the background adds context — think a designer in their studio or a coach working with clients. This style is perfect for entrepreneurs, creatives, or those wanting a more personal feel.

Why a Good Headshot Matters

A professional headshot is often the first impression someone gets of you online. Whether it’s a potential client, employer, or business contact, a clear, confident image can help build trust before you’ve even spoken. And in an age of remote work and virtual networking, your online presence has never been more important.

Ready to Book a Headshot Session?

If you're based in Hertfordshire, Cambridgeshire, or London and are looking for a relaxed, professional headshot session, get in touch. Whether you're after a classic studio image or a more creative, brand-led portrait, I can help guide you to the right style.

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